Month: January 2016

Cadillac Marketing Officer Says Brand’s Strength Is Individuality

The publication Automobile recently had the chance to sit down with Cadillac Marketing Officer Uwe Ellinghaus and discuss the brand’s future. With plans to spread the company’s influence abroad and revive the brand’s popularity, Cadillac is focusing on… Read More

Cadillac Plug-In Hybrids to Precede Electric Vehicles

Cadillac has been unraveling a slow, gradual strategy for reasserting itself in an increasingly competitive automobile market, and the company’s foray into the realm of alternative-fuel vehicles is just one more step in the process. The brand recently… Read More